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Workshops
MARKETING WORKSHOP ROOM EDISON II In this workshop, we’ll dive into strategies for building local brand awareness through paid social media, organic posting, and targeted advertising efforts. You’ll also learn how to generate valuable customer reviews and explore the capabilities of Google Performance Max to maximize marketing ROI.
Saturday, November 9th 9:15AM — 10:30AM 10:45AM — 12:00PM
Workshop Materials
SALES WORKSHOP ROOM EDISON I Building on the foundation of the Garage Living Back to Basics sales course, the Garage Living Next Level Sales breakout session is a results-driven workshop illustrating the importance of a structured sales system. Collaborating with the Sandler Chattanooga 7-Steps Home Improvement Sales Mastery Program, this session explores how to transform customer pain points into valuable opportunities by leveraging real-life success stories and ROI examples. By addressing the most relevant challenges and priorities that franchise owners face today, you’ll walk away with actional insights on key attitudes, behaviors and techniques that can be immediately implemented to drive growth and elevate your franchise’s performance.
Saturday, November 9th 9:15AM — 10:30AM 10:45AM — 12:00PM
TECHNOLOGY WORKSHOP ROOM EDISON III Join us at this year's Technology Workshop, where we'll explore best practices for utilizing HubSpot. This interactive session will guide you through understanding data effectively to drive informed decisions and improve customer engagement. Learn how to maximize the use of HubSpot's technology tools to enhance productivity and streamline operations. Whether you're a tech novice or a seasoned user, this workshop will equip you with valuable skills to get the most from our digital resources. Don't miss this opportunity to elevate your tech proficiency.
Saturday, November 9th 9:15AM — 10:30AM 10:45AM — 12:00PM
FINANCIAL PROFICIENCY AND PERFORMANCE ANALYSIS WORKSHOP ROOM LYRIC B Accounting and finance are most business owners' least favorite activities and often the most critical. Regardless of your comfort level or experience with accounting and finance, this workshop will reinforce financial literacy with a focus on the key elements of financial performance metrics. We will review the updated reporting package and scorecard so that you are better prepared to plan 2025 financial performance and regularly evaluate performance monthly. We will focus on reading/understanding and analyzing the following financial statements. — Profit and Loss Statement – we will focus on the P&L relative to annual business plans and the franchise system score card. We will highlight revenue breakdown by category, cost of goods by category and variable costs, fixed costs, breakeven and margin contribution. — The Balance Sheet – we will review and discuss how the balance sheet and P&L are connected and how profit or loss impacts this statement. A better understanding of the balance sheet will help plan specific goals and hurdles that need to be cleared to achieve the goals — Cashflow Statement – we will review and explain how basic cashflow planning can help to alleviate pressure, identify critical priorities and help with goals that align with both the P&L and Balance Sheet.
Saturday, November 9th 9:15AM — 10:30AM 10:45AM — 12:00PM
Workshop Materials
PROJECT MANAGEMENT WORKSHOP ROOM LYRIC D We are excited to offer this breakout session focusing on streamlining your project management. Having an effective process will create greater efficiency, ensure details don’t get lost, and improve client satisfaction. First-rate project management leads to greater profitability and a higher number of referral leads. In this session, we will discuss what a streamlined system looks like, what should be included in installation packets and providing world class communication between you, your design consultants, your installers and the client. We will then have a live demo of the Zuper Field Services module, which will show you how this powerful tool can truly bring your client’s experience to the next level
